Image Consultant - Four Statistics on How an Online Persona Determines Professional Success

In this day and age when image means everything both in personal and professional circles, here are a few statistics and survey results from around the world that prove this point.

·         A survey conducted by Forbes said that 70% of professionals believed they had successfully defined their personal brand and 50% of them were living it. Personal branding coaches in Australia reiterate that a certain image needs to be cultivated in order to come to the notice of the top management. This could see you getting high profile assignments, better interactions and result in better prospects for you in the organization.

·         A survey by Career Builder found that 45% of employers use social network to screen potential job candidates. Personal image consultant services have seen individuals invariably creating an image on social media accounts such as Facebook, LinkedIn, and Twitter etc. Potential employers might form an impression based on the posts they see. Therefore your online persona which is an extension of you needs to showcase a matured exterior.

·         CNN Money says beautiful, tall and slim people tend to make 5% more than their homely counterparts. Nonetheless personal image consultants believe it is more than just good looks. Someone who is well-groomed, impeccably dressed and possesses superior soft skills could exude the personality a potential employer will find compelling and will accept it.

·         Around 51% use social media to check if a potential employee is a good fit for the company and will be able to portray the company image. Your recruitment will mean you become the face of an organization and if it is a public one then your online identity will surely make a difference. Potential employers do not want individuals who could possibly tarnish the well-cultivated image of the company. If you take help of image consultant then you can make personal brand Australia which helps in business.